Tuesday, February 15, 2011

10 Simple Marketing Strategies to Promoto Your Blog

If you run an online business, blog or website you know you need to be marketing. Maybe you aren’t sure where to start. 
These ten tips are things you can start implementing right away to grow your business and start getting the word out about your product or service. These tips should be used over and over to continually grow awareness of your blog/product or service. Use them weekly, but they are easy enough that you can start using them today.

1. Interact on related blogs & forums.
Simply find blogs and forums that are in the same niche or category as your site and start interacting with people. You can leave comments, offer helpful advice and suggestions or just get to know people.

2. Write and distribute to article directories.
Writing an informative article is something you can do today. There are many article directories that will allow you to post your article for free. Not only is this a way to give readers pertinent information but you also get a backlink in your bio or resource box.

3. Guest blog.
You may not get a guest blogging spot today, but you can write the blog post and start contacting blog owners to see if they are interested.

4. Create a compelling email signature.
You need to do this in your autoresponder signature as well as your personal email signature.

5. Create videos and put on Youtube.
Videos are getting more popular every day. You can create several short videos, upload them to Youtube and then share the links with your readers, in your email signature, on Twitter and Facebook. Don’t like seeing yourself on screen? That’s not a problem, you can create Power Point Presentations for the visual and then read from a script so all that’s “seen” of you is your voice.

6. Write a review.
You can write reviews on products you’ve tried, ebooks you’ve read, webinars, videos, books you’ve read, affiliate programs. The list is endless on things you can review to help your readers and give you exposure.

7. Tweet to your followers.
You don’t have to get on Twitter every single day and bombard your followers with tweets, but you can use Twitter as a strategic source to build your following, set up your personal brand and reach out to others looking for your information.

8. Share your stuff on Facebook.
You can set your blogs to post on Facebook through Networked Blogs, you can set up plugins that allow you and others to share your blog posts on social networks. Utitilize these tools for yourself too. Your readers aren’t the only ones who can use them–you can too.

9. Email your list.
This one is pretty self explanatory, you can email your list once or twice a week with updates, promotions and other stuff. If you don’t have a list, start a list building campaign and start sending people to your opt-in page.

10. Create a free report.
You can write up a report to give away that contains relevant information to your website, product or service. Brand it with your website address in the footer so people know where to go to find more information.
These are all pretty simple methods you can start doing immediately to grow traffic to your blog or website. Do you have any simple solutions not mentioned here that you’d like to share? We’d love to hear from you.

Written by Patti Stafford

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